A deep dive into social norms and systems contributing to the Health Inequities Black people face in America. The conversation is led by Pastor George F Nicholas, an advocate for social justice, community revitalization and a founding member of the African American Health Equity Task Force. Our mission is to report the facts and Ignite Hope in the fight to eliminate race-based disparities and achieve health equity. Leveraging Equity in any context is an emotional term that can be supported by reliable facts. The only way to change hearts and minds is through emotional engagement – get people behind it – and continuously support the concept with facts. ### Pastor George Nicholas, MDiv is the Senior pastor of Lincoln Memorial United Methodist Church and Chairman of the Buffalo Center for Health Equity.